The death of facebook has been greatly exaggerated according to GWI Social which is GlobalWebIndex’s quarterly report (Q4 2013) on the latest global trends in social platform usage.
Their Q4 2013 report has facebook at the top of virtually every Social network statistic apart from the changes in active usage between Q2 and Q4 last year where the top five are:
- Instagram + 23%
- Reddit +13%
- Linkedin +9%
- Tencent Weibo +9%
- Yammer +8%
Facebook fell by 3% and the biggest looser was Myspace at -12%
Their study was conducted among 170,000 social media users in 32 counties which they reckon represents 89 percent of the global Internet population.