New perspectives on global online retailing

This is a most impressive and comprehensive  research report from Cushman & Wakefield  (a leading global real estate group)

The inaugural “…report examines online retailing and looks at the technological infrastructure, regulatory environment and size of the retail and online market in more than 100 countries to compile a weighted index developed from 13 separate indicators.”

The UK comes out on top of all the countries considered:

  1. United Kingdom
  2. USA
  3. Germany
  4. France
  5. The Netherlands
  6. South Korea
  7. Japan
  8. Switzerland
  9. Finland
  10. Sweden

Apart from encouraging you to download the report  we thought it would be an idea simply to tabulate the UK rankings and statistics to give an idea of the depth of the study. We recently commented that four countries accounted for 2/3 of the worldwide online sales and this report confirms the top 4 as the USA, China, UK and Japan in 2012. They also provide some rather interesting per capita figures by country, region and the world.

The top 5 countries plus some others that interested us are ($US 2012);

  • Norway – $921
  • Finland – $904
  • UK – $869
  • Denmark – $686
  • USA – $594
  • 8 – South Korea  - $533
  • 12 – Japan – $428
  • >20 – China
  • North America – $552
  • Asia Pacific – $42
  • Africa & Middle East – $2
  • World – $83

“We have firstly looked at the factors that are driving and constraining the growth of e-commerce in the retail market and how this growth varies globally. We have then considered the implications of online retailing for physical retail space and looked at how shopping centre owners and managers are either adapting to or leading the new market.”

We’re impressed especially with some of the new angles they consider – hopefully this will be the first of many!

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