Why not Take up Amazon’s Challenge?

amazon web services  sixth Global Start-Up Challenge has just been announced and this year they have extended the competition by having  “..one Grand Prize winner in each of the following categories:

  • Big Data & High Performance Computing
  • Gaming
  • Consumer Applications
  • Business Applications”

Each of the above winners will, in addition to receiving a prize worth in excess of $100,000, have the opportunity to meet tier 1 VC investors.

The competition is open to all as long as you are aged over 18 and your start-up has less than $10 million revenues/funding. Applications using younoodle.com EMEA, (Americas  / Asia Pacific) open today and run through November 9 with the final being held in January 2013 in San Francisco. Full details on the amazon web services site and a useful post on their blog.

Previous years winners have been:

So, it looks, to us, as if all the past winners have achieved some success.

Worthy of particular note are last years, UK based (Exeter) winners who apart from winning this competition have entered and won 6 other competitions!

The founders were Chris Prescott (CEO) and Daniel Noz (CTO).

From Linkedin “Founded in November 2010, Fantasy Shopper Ltd has become a prime example of innovative technology. With the launch of the Fantasy Shopper beta game in October 2011, the company successfully introduced a new social shopping website which evolves social gaming by making it relevant through the incorporation of real world product data, enabling players to capture real world value.”

From amazon “AWS provides an opportunity to start-ups that simply didn’t exist a few years ago. Today, it’s possible to build a platform that can scale globally with minimal cost and genuinely compete with the biggest companies. This opportunity enables entrepreneurs to dream big and that is a great thing,” said Fantasy Shopper Co-Founder and CEO Chris Prescott. “Winning the AWS Start-Up Challenge was a fantastic moment for our team and a real vote of confidence to our platform and business model. The prize money and AWS credits helped immensely and furthermore, the competition helped us gain the attention of some of the world’s largest VC’s who chose to take part in our first round of funding in January this year. The accolade of becoming the first non-US based company to win also helped to further strengthen our credibility in the US and that helped us gain introductions to some very high profile individuals. If you’re thinking of applying, we would absolutely recommend that you do!”

By amazon “At last year’s event, finalists met 1:1 with representatives from top VCs such as Andreessen Horowitz, Union Square Ventures, NEA, Accel and Madrona Venture Group. Last year’s winner Fantasy Shopper went on to raise $3.3M from top tier venture firms NEA and Accel after the Challenge.”

So all you relevant start-ups out there, why not take up amazons challenge?


  1. robert says:

    We applied twice to the AWS startup challenge, and the guys didn’t even connected once to the submitted website, let alone visit the documentation slideshows we prepared for them, both years we applied (checked with google analytics). Seems all they do is to read the 10 short answers, or maybe they want cheap, fresh R&D material …I’d think twice if I were you before submitting something innovative, the contest terms are clear in the fact they cannot be liable for copying or doing whatever they want with the submited projects.

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